Media Relations: Merging Policy and Media
How to become more effective in getting your message heard in
Washington and your community.
Secure the support of your policy wonks
Master the five management principles of online
communication and how to build a top-notch public affairs web
How to reach out to coalitions and your grassroots
Off-line activities and online assets
Recorded 2005 ISBN 10: 1-58733-022-9
Total run time: 68 minutes 0229
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