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Effective Briefings
The Art of Persuasion
(Our public course)

Ideal for professionals who need to sharpen their presentation skills, this in-depth course helps your staff plan and structure high-impact presentations. They will learn persuasive techniques that use both verbal and nonverbal communication, boost their aptitude in dealing with Q&A sessions and how to enhance their message with visual aids. Your staff will also practice presentation delivery and receive professional feedback on their public speaking skills.

The leadership competencies for this program include:

Influencing

Interpersonal Skills

Strategic Thinking

Written Communication

Resilience

Political Savvy

More Information
Sample Agenda	Audience Level	Course Materials	Fee	Related Training	Related Resources

Course materials can include

Course materials can include "Common Sense Rules of Advocacy for Lawyers," by Keith Evans.

"Not just for lawyers! Common Sense Rules of Advocacy for Lawyers contains valuable insights and practical lessons for anyone who advocates for a living, including mediators, facilitators, and others who may not readily admit to practicing the subtle art of advocacy."
-- Steve Clymer, JD, mediator, arbitrator, and facilitator with ACCORD Dispute Resolution Services, Inc.

Custom Training Information
Sample Agenda	Welcome and Introduction Briefing Preparation All aspects of briefing preparation will be discussed, including research, audience analysis, and the process of persuasion. Components of writing a sound argument will be presented in detail including position, reasons, support, and explanation. Drafting and Delivering Briefings The first part of this session will concentrate on drafting the document that will summarize the briefing. The instructor will review a "briefing worksheet" with participants and walk them through important techniques for organizing the written summary in a way that improves oral delivery. The second part of the session will review effective delivery styles and techniques, including the use of visual aids. How should briefings be structured Composition Delivery styles Appropriate handouts & visual aids Question and Answer Techniques The "art" of responding to questions at briefings and the importance of preparing written "Q and A modules" for possible questions will be discussed. Keys to Success and Simulated Briefing Exercise Participants will be given background information on an issue that will be the subject of a mock briefing. Some participants will have an opportunity to deliver a short mock briefing that will include a brief question and answer session. When giving feedback, the instructor will focus on the following areas in order to reinforce concepts taught during the morning session: Effective eye contact and body language Transitions and use of repetition Using persuasion to gain acceptance of your recommendation The elements of the argument Don'ts-don't read notes; don't use technical jargon and acronyms; and don't be defensive handling Q&A Working lunch and breaks scheduled as appropriate All custom training is tailored for each organization and audience. Topics from this program can be combined with topics from our other programs and with topics from your existing training programs.
Sample Agendas	Our public course See our Sample Agendas page for agendas from our other custom training.
Audience Level	3 to 4 years of work experience is recommended.
Audience Size	This program is most effective for between 15 and 35 attendees.
Previous Clients	Variations of this program have been presented for think tanks and national foundations. Our selected client list includes clients who have purchased custom training, sent staff to our public programs and who have purchased our publications.
Course Materials	Materials can include a personal copy of The Common Sense Rules of Advocacy.
Length and Location	Usually requires 1 day. This program is usually held in Washington, DC. It can be presented anywhere in the United States.
Fee	The fee for this program depends on the location, number of attendees, length, and training materials. Call us for details, or complete our custom program information request for more information. Don't have enough people for a custom, on-site program? You can still train your staff at our public course. Also see these Capitol Learning Audio Courses: Business Etiquette: Keys to Professional Success Keys to Effective Presentations: Invigorate Your Delivery and Increase Your Confidence Effectively Using Persuasion in Your Oral Presentations: A Trial Lawyer's Perspective
What is included in the fee?	TheCapitol.Net tailors each program to meet your training and educational objectives. Before we issue a cost proposal, we will work with you to tailor a program to meet your training objectives. The program fee includes pre-program development and design, materials for your internal marketing and promotion, all course materials, and faculty chosen for your topic and your audience at the time and location you choose. Our custom program clients provide the classroom/meeting space, all audio visual equipment, any food and beverages, all registration functions, and travel arrangements for attendees. When the program is held outside the Washington, DC metro area, travel arrangements for faculty can be made by the client or by us. We can also provide meeting space, audio visual equipment, food and beverage, registration, and travel arrangements, though this affects program cost.
FAQs	See FAQs About Our Custom On-Site Training.
Payment	Payment methods we accept for custom training include checks and EFT/ACH.
Related Custom Training	Critical Thinking and Writing Communication Skills for the Professional Giving Great Presentations Grassroots Advocacy on the New Capitol Hill How to Work With the Media Speechwriting: Preparing Speeches and Oral Presentations Strategies for Working with Congress and Congressional Staff
About Us	TheCapitol.Net, Inc., is a non-partisan small business, and a Virginia corporation. We are registered with CCR. See our Capability Statement and our About Us page for more details. FEIN: 54-1917701 DUNS: 04-273-5071 CAGE: 1K5S4
Related Resources	How to Contact Congress Capitol Learning Audio Courses: Business Etiquette: Keys to Professional Success Keys to Effective Presentations: Invigorate Your Delivery and Increase Your Confidence Effectively Using Persuasion in Your Oral Presentations: A Trial Lawyer's Perspective
Need more information?	Phone: 703-739-3790 Email: custom -at- TheCapitol.Net Complete our online custom program information request. back to top
Non-Partisan	TheCapitol.Net is a non-partisan firm, and the opinions of its faculty, authors, clients and the owners and operators of its vendors are their own and do not represent those of TheCapitol.Net.

URLs: www.TheCapitol.Net/CustomPrograms/presentations_executivebriefingsagenda.html
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Custom On-Site Training

All custom training from TheCapitol.Net is tailored for each organization and audience. Topics from this program can be combined with topics from our other programs and with topics from your existing training programs.

Public Course

If you don't have enough staff for a custom, on-site training program, you can still train your staff at our public course.

Rave Reviews

"It was good--new tips even for those who have taken courses in effective presentations."

"The tips, I learned today will help to make my next presentation or briefing better than the last one I did."
-- Congressional Relations Officer, DHS/FEMA

"Will allow me to accurately relay my ideas to my colleagues."

See what some of the attendees at our custom programs say about our custom training.

Faculty

Our faculty for this program all have more than 10 years of experience teaching business networking, business etiquette, and executive level briefings and presentations.

Internal Marketing

To help you publicize and market a custom program to your organization's audience, we can provide printed materials and language for your own internal promotion and publicity.

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