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Custom Training
Information |
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Sample Agenda |
What is "grassroots" and why you need it
- What grassroots advocacy is
- How grassroots advocacy has evolved this decade
- Why grassroots advocacy is crucial in today's political environment
- Determining whether you should build a "quality" or "quantity"
network
How to organize an effective grassroots network
- Based on the organization's culture
- Identifying and recruiting members
- Keeping staff and volunteer leadership committed and supportive
- How to organize, assess resources, and allocate responsibilities
Meetings and "legislative days"
Communicating with your network
- Using Washington-based media to direct member energy and keep network members informed
- Using technology to create electronic networks
- Using newsletters, position papers, and toll-free numbers
- Using email for immediate action
Delivering the message to Congress
- Action alerts and calls to action
- Town hall meetings with legislators
- Site visits and other special events
- Campaign work
- Advisory groups
- Fund-raisers and PACs
- Personal visits
- Send issue updates and regular news
- Editorials in local papers
- Letter campaigns
- Campaigns via phone, fax and email
- Using the media
Coalition building as part of a government
relations strategy
- Determining if coalitions are an option
- Joining an existing coalition
- Forming a new coalition around a specific issue
- Coordinating goals, issues, membership and communications
- Maintaining credibility
Developing and implementing a legislative campaign
- Using the power of a grassroots network to support or oppose pending legislation
- Developing your message and framing the issue in the current political environment
- Finding a champion for your issue
- Creating a role for the champion's staff
- Enhancing the champion's image
- Determining pressure points for different elected officials
Advocacy/Lobbying rules, gift ban, and the Hatch Act
- Avoiding bad publicity and legal problems
- Educating network members on current rules
- Informing federal members of contacts for legal questions
Lunch and breaks scheduled as appropriate
All custom training is
tailored for each organization and audience. Topics from
this program can be combined with topics from our other
programs and with topics from your existing training
programs.
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Sample Agendas
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Sample agendas of
different versions
of this program
tailored for previous custom clients are available
in
Adobe
PDF.
See our Sample
Agendas page for more.
Also see Capitol
Hill Day / National Advocacy Day program.
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Audience Level |
This
program will benefit all with an interest in
becoming more effective grassroots advocates.
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Audience Size |
This
program is most effective for between 15 and 75
attendees.
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Previous Clients |
Variations
of this program have been presented for associations
and businesses.
Our selected
client list includes clients who have purchased
custom training, sent staff to our public programs
and who have purchased our publications.
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Faculty |
Our
team of experts have at least 10 years' current
experience with various aspects of grassroots
activity, including the use of current technologies.
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Rave Reviews
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"A wealth of information.....as
president of state association, will be able to encourage
increased activity with government affairs."
"Materials great to
take home and work with." Assistant Director,
Grassroots Programs, national association
"I’ve been involved in grassroots legislative work and grassroots
coalition building for ten years -- this was a dynamite program."
Assistant Legislative Director, American Legion
"I will immediately implement the tips that I received today!"
staff member, American Urological Association
"I've been involved in
grassroots legislative work and grassroots coalition
building for ten years -- this was a dynamite program."
Assistant Legislative Director, American Legion
"The sample handbook
will be very helpful in developing one for our grassroots
network."
"Gave me concrete ideas of
things to do & ways to approach our grassroots. I
would strongly encourage our field dept. to participate
b/c we work together w/grassroots." Public Policy
Associate, national association
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Course Materials |
Course
manual includes sample grassroots handbook
containing more than 50 pages.
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Length and Location |
Usually requires
1/2 to 1 day.
This program is usually held in
Washington, DC. It can be presented anywhere in the
United States.
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Internal Marketing |
To
help you
publicize and market a custom program to your
organization's audience, we can provide printed
materials and language for your own internal
promotion and publicity.
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Fee |
The
fee for this program depends on the location, number
of attendees, length, and training materials.
Call us for details, or complete our custom
program information request for more
information.
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What is included in the fee? |
TheCapitol.Net
tailors each program to meet your training and
educational objectives. Before we issue a cost
proposal, we will work with you to tailor a program
to meet your training objectives.
The
program
fee includes pre-program development and design,
materials for your internal marketing and promotion,
all course materials, and
faculty chosen for your topic and your audience
at the time and location you choose. Our
custom program clients provide the classroom/meeting
space, all audio visual equipment, any food and
beverages, all registration functions, and travel
arrangements for attendees. When the program is held
outside the Washington, DC metro area, travel
arrangements for faculty can be made by the client
or by us.
We can also provide meeting space,
audio visual equipment, food and beverage,
registration, and travel arrangements, though this
affects program cost.
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FAQs |
See
FAQs
About Our Custom On-Site Training.
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Payment |
Payment methods we accept for custom training
include checks and EFT/ACH.
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About Us |
TheCapitol.Net,
Inc., is a non-partisan small business,
and a Virginia corporation. We are registered
with CCR. See our
Capability Statement and our About Us page for more details.
FEIN: 54-1917701
DUNS: 04-273-5071
CAGE: 1K5S4
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Related Custom
Training |
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Related Information |
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Need more
information? |
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Non-Partisan |
TheCapitol.Net is a non-partisan firm, and the
opinions of its faculty, authors, clients and the owners and operators of its vendors are
their own and do not represent those of TheCapitol.Net. |
